After I finished creating my first pitch, I had to figure
out how to upload it to my Blogger. I really underestimated what a process this
was in itself. With the vast majority of journalism being online, I’m convinced
that writers have to have the ability to teach themselves. Personally, I am not
familiar with Google Doc or the HTML coding of Blogger. It took me a bit of
time, but I finally figured it out. However, the sound wouldn’t play on my
PowerPoint. It takes a special mindset and thought process to deal with
technological complications that seem to be constantly surfacing. If, for
example, I did run my own news site, the news would not stop because I was
having technical difficulties. Thinking on your toes and knowing how to
manipulate the Internet is key to success. Things don’t always go perfectly, it’s
all in how you deal with what’s thrown at you.
See the news pitch
Sunday, October 20, 2013
The art of pitching
Upon making my first pitch, I realized a lot about the
process. Coming up with a creative idea is not enough. You have to be able to simplify
your thought process, engage, and inform potential investors that you are worth
their resources. Ten slides, twenty minutes, thirty-point font was one of the
most useful pieces of information I learned from the Kawasaki readings. Being concise
is key. You have to say what you mean and mean what you say because investors
will question anything that remains unclear. This mini project was definitely a
good idea in practicing the art of pitching. I can say that I’m happy with my
end result and hopefully I clearly articulated the idea I have for an online photojournalistic
news source. I think I did a good job of explaining my idea, but the more
difficult part was coming up with a hypothetical, yet realistic way to make it
all happen. From investors to advertising to website design, there is so much
to consider. If you’re not an expert when you’re making a pitch, it’s unlikely that
any progress will be made in taking your business to the next level. It’s a lot
of pressure for a presentation that is supposed to feel natural and seemingly unrehearsed.
Sunday, October 13, 2013
Political writing class idea
With the government shutdown and economic chaos that has
overtaken the United States in recent history, it’s nearly impossible to work
for any publication and avoid writing about politics. Every journalist should
know the basics and I can honestly admit that I should know more than I do when
it comes to government policy and the foundation of our country. My idea is for
UNH to offer a “journalism of politics” class. I know that I would benefit from
a basic understanding of exactly what is happening. There is a definite
terminology and style that comes with political based writing. In recent years,
UNH has welcomed the president, vice president, ex presidents, and other highly
regarded politicians. It seems that there’s always an election or controversy of
some kind going on so the class would have plenty to cover. During presidential
election years, New Hampshire is the first to vote in the primary so students
could learn what it means to cover and predict the vote. I think my fellow
students would agree with me when it comes to learning more in this area. It’s
not a topic widely discussed in other journalism classes.
A tablet just for news
IPads and other tablets have a multitude of uses. Games, notes,
TV watching, and the occasional newsgathering are among the most common.
However, I think it would be useful to engineer a tablet that is for only news.
We can call it iNews for now. Users could download apps of their favorite news
sites and get their information that way. The apps would essentially mirror the
online versions of publications but maybe an extra incentive could be provided
for subscribing via iNews. For example, a free trial or access to more stories
before having to buy the app could draw customers to the product. You may ask why don’t people just download news
apps on their phone instead? Well, smart phones are often times cluttered and
the Newsstand section of the iPhone homepage is often times overlooked. INews
would be for those who religiously follow the news and are willing to carry
around another device. Another plus side is that anyone who has the device
would be completely in the know when it comes to everything from breaking news to
longer feature pieces. It would be the quintessential center for news gathering. All of someone's favorite publications would be at his or her constant disposal.
Alumni database idea
This semester I’m writing a long form narrative centered on
journalism graduates and what life after college is like. In my research, I
have talked to several writers who attended various colleges and universities. Regardless
of specific academic experiences, alum from UNH to Emerson all shared the same
advice with me. That is: get to know your professors and classmates because it
is those relationships that will carry you into a job in the real world. As one
of the smaller majors on campus, we all see the same faces almost every day and
generally know what each other are interested in. However, ABC anchor Dan
Kloeffler told another one of my classes last week during a guest lecture that
it gets harder to stay in touch when everyone has full time jobs. It would help
if UNH created a database or some way for alum to keep in touch. It could be as
simple as keeping contact information and current place of employment up to
date. If connections really mean so much, a way for everyone to keep in touch
after graduation would be more than useful, especially to journalists. I know that looking someone up on Facebook, Google, or LinkdIn is always an option, but this idea is different because it would be specific to our university and would include everyone. When we're all off on our own paths, looking at the database could spark a remembrance of an old classmate that may otherwise have slipped our minds. After all, there are a few hundred of us. Relative to other majors, it's not many, but will you really remember every person in a few years?
Thoughts about Joe Burke's guest lecture
Joe Burke’s guest lecture last week was an important one. As
a senior, I’ve taken most of the journalism classes offered here at UNH and I have
never learned about the financial/business plan side of the operation. I know that
what he introduced us to were just the basics, but I found myself lost still. I never realized how important it is for journalism students to be introduced these concepts before graduating. Though I may never start my own business, at least now I have an appreciation for the work that goes on behind the scenes. The lecture and examples helped to clarify the readings done beforehand, but
towards the end of class, all the terms and Excel charts started to blend
together. The major lesson I learned is that business is its own animal and it takes a trained specialist to properly get the job done. I have a definite appreciation for the thought, balance, and
knowledge that goes into making financial decisions for any entrepreneurial endeavor.
It’s a lot of pressure. If the numbers are off somehow and the company is left
with less money than they originally thought, the end result is inevitable. The
magazine, or company, cannot go on. It's as simple as that. One question that I had was what exactly
Joe Burke’s daily jobs consist of. Is he solely in charge of Points East’s finances,
or is he a journalist as well? Either way, his hands seem full and I remain thoroughly
impressed.
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